Tita Edna's Filipino Comfort Food is a home bakery and kitchen in Lebanon, PA providing Filipino take-out dishes. Since this business is a one-woman show, Tita Edna's design needs were simple: logo(s) for packaging and a simple landing page with a menu. Branding was designed with appetite-inducing colors and inspiration from the concept of a Filipino kamayan meal: food spread over banana leaves on the table, intended for communal feasting.
Logos
Primary
Main logo, used for entrees and appetizers
Secondary
Used for desserts and baked goods
Color Schemes
Primary
Secondary
Fonts
Allison
Used for headings & the logos
Viga
Used for headings & sub-headings
Open Sans
Used for paragraph & website text
Graphic Elements
Used for packaging and other printed materials